SET-6-00 51- ___________research is based on naturalism.
(S) Field research
(T) Descriptive research
(U) Basic research
(V) Applied research

Answer

Answer: (S)

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SET-6-00 52- Personal interviews conducted in shopping malls are known as_________
(S) Mall interviews
(T) Mall intercepts interviews
(U) Brief interviews
(V) None of the given options

Answer

Answer: (T)

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SET-6-00 53- ____________is used to obtain the freest opinion of the respondent, by asking general question before a specific question.
(S) Research technique
(T) Qualitative technique
(U) Funnel technique
(V) Quantitative technique

Answer

Answer: (U)

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SET-6-00 54- In, ____________the interviewer and members jointly control the pace and direction of the interview.
(S) Field interview
(T) Telephonic interview
(U) Both A and B
(V) None of the given options

Answer

Answer: (S)

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SET-6-00 55- Randomization of test units is a part of ______________

(S) Pretest
(T) Posttest
(U) Matching
(V) Experiment

Answer

Answer: (U)

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SET-6-00 56- Which one of the following sets is the measure of central tendency?
(S) Mean, standard deviation, mode
(T) Mean, median, standard deviation
(U) Arithmetic mean, median, mode
(V) Standard deviation, internal validity, mode

Answer

Answer: (U)

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SET-6-00 57- Internal validity refers to.
(S) Researcher’s degree of confidence.
(T) Generalisability
(U) Operationalization
(V) All of the above

Answer

Answer: (S)

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SET-6-00 58- How many times the students appear in the research class is the example of _________.
(S)   Intensity
(T) Space
(U) Frequency
(V) Direction

Answer

Answer: (U)

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SET-6-00 59- Time consumed in mall intercept interview is .
(S) High
(T) Moderate
(U) Low
(V) Nil

Answer

Answer: (T)

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SET-6-00 60- Departmental stores selected to test a new merchandising display system is the example of .
(S)   Quota sampling
(T) Convenience sampling
(U) Judgmental sampling
(V) Purposive sampling

Answer

Answer: (U)

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